Yesterday I was reading through Fanatical Prospecting by Jeb Blount and he was talking about how time blocking is transformational for salespeople because it has a massive and profound effect on your productivity. The magic comes from the concentration of all of your power on a single focus. Basic neuroscience shows that our brains don't actually multitask, instead, our brain cycles back and forth between tasks when you're working on more than one thing at once. And multitasking in this way uses up an incredible amount of mental energy to maintain so that your executive functioning (and your performance) rapidly declines. So, when I know a task is going to take me about an hour to complete, I will block out an hour on my calendar for that specific task. And I guard this time very carefully, so I don't book appts during that time, I don't check my email during that time, I don't answer my phone during that time, I don't eat during that time, and so on and so forth. But, you know, things ALWAYS come up so I often have to reschedule that block so I'll move it to another day, to the morning instead of the afternoon, or wherever it fits in. This way, I know I will get the task done at some point and very few things slip through the cracks (they may get delayed for a while, but I usually can get around to them later on). So, let me know - how do you prioritize time blocking?